Leader Character Associates

Leadership for the 21st Century

About Us

We are wholly convinced that the world needs more Leader Character.

We founded Leader Character Associates to be the means by which organizations can elevate Character to the level of Competency in all aspects of an organization’s leadership.

Resentment is like drinking poison and then hoping it will kill your enemies.

- Nelson Mandela

How wonderful it is that nobody need wait a single moment before starting to improve the world.

- Anne Frank

Every action you take is a vote for the type of person you wish to become.

- James Clear

Be more concerned with your character than your reputation, because your character is what you really are, while your reputation is merely what others think you are.

- John Wooden

Character is like a tree and reputation like a shadow. The shadow is what we think of it; the tree is the real thing.

- Abraham Lincoln

Let us all be the leaders we wish we had.

- Simon Sinek

Leadership is a big door that swings on the small hinge of character.

- Admiral James Stavrides

Leaders who don’t listen will eventually be surrounded by people who have nothing to say.

- Andy Stanley

Be kind whenever possible. It is always possible.

- Dalai Lama

Character cannot be developed in ease and quiet. Only through experience of trial and suffering can the soul be strengthened, ambition inspired, and success achieved.

- Hellen Keller

Forgiveness is not an occasional act, it is a constant attitude.

- Martin Luther King Jr.

Character, in the long run, is the decisive factor in the life of an individual and of nations alike.

- Theodore Roosevelt

I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.

- Maya Angelou

Every day, think as you wake up: Today I am fortunate to be alive, I have a precious human life, I am not going to waste it.

- Dalai Lama

Meet Mary, Bill and their Associates

Mary and Bill first met at Ivey Business School in 2013 and ever since have been on a mission to bring Leader Character to the world. Back then Mary was (and still is!) a world-class Strategy professor who was pivoting her entire research agenda to Leader Character. On the hand, Bill was a retired banker with time on his hands who was looking for opportunities to get involved and make a positive impact.

Together they have embarked upon a journey of thought leadership and outreach, connecting with individuals and organizations around the world, sharing with others the promise and potential for leader Character to transform lives.

Our Services

Our Leader Character consulting services are specifically offered to provide our clients with unique, best-in-class understanding, insights and action plans for the inculcation of Leader Character into your organization.

Collectively we share a passion for Leader Character, and a deep belief in the power of Leader Character to transform individual lives and organizations to achieve their highest potential for well-being and sustained excellence.



Every month (or so), we share our thoughts from our Partners and Associates in a short post on Leader Character’s role in our homes, organizations, communities and society at large. These posts can help keep you current on the quickly expanding and evolving world of Leader Character. Perhaps these posts will also make you think differently about how leader character can transform your life, and those who are close to you.

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‘The Character Compass’ Book
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Question of Character Podcast
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Ivey LC Institute
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Start the Conversation

Ready to know more about how Leader Character can help you and your organization achieve and sustain excellence, while at the same time enhancing your collective well-being? Sounds impossible, right? But it’s not – with Leader Character the two go hand-in-hand. We would love to hear from you!